Withings' wearables have always appealed to different sensibilities than other smartwatches and activity trackers. Instead of having a digital display or no display at all, they use analog clock faces, with one hand showing the time and another showing your progress on a daily activity goal. The company's latest is the Steel HR, unveiled at IFA today, and it fits this formula beautifully: it feels and looks (pretty much) like a regular watch.
This isn't something to be sniffed at. While playing with the Steel HR in Berlin I was reminded of Samsung's presentation of the Gear S3 earlier in the week. The company made a point of highlighting the new smartwatch's always on display, saying this was important as it tricks people into thinking...
Withings adds digital functionality without killing the analog vibe
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